Sending class reminders and offers? You may be sharing too much.
You run a yoga studio, gym, or wellness centre. You collect members' phone numbers, health details, and attendance. Then your trainer sends class reminders. Your front desk sends renewal offers. Your WhatsApp group gets diet tips. Sounds helpful, right? But under India's new data law, using people's information for too many things — without their clear permission — can get your business in trouble.
Say your gym collects a member's phone number for class reminders. Your trainer also uses it to send diet plans. Your front desk adds it to a WhatsApp group for offers. Now three people are using one number for three different things. The member only agreed to one. This is called broad data reuse — and the DPDPA says it is not allowed. You need clear permission for each use. Keep member information safe and use it only for what they agreed to.
List every way your team uses member phone numbers and health details.
Tell your trainers and front desk staff: use member data only for its purpose.
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