Every app your agency uses could be a privacy risk you don't see.
You run a marketing agency or hire one. You think your customer data is safe. But think about this — your client's customer phone numbers are sitting inside five different apps right now. One email tool. One ad platform. One CRM. One freelancer's laptop. One shared Google Drive folder. Each one is a door. Any door can open the wrong way. Does this apply to you? Yes, it does.
Say your agency runs ads for a saree shop. You collect customer names and phone numbers on a landing page. That data goes into a CRM. Then into an email tool. Then a freelancer downloads it to send WhatsApp messages. Now four places hold that data. If any one of them leaks it, your business is responsible. DPDPA says you must check every tool and every person who touches customer data. One weak link can bring a big fine.
Write down every tool and person that touches your clients' customer data.
Ask each tool provider if they keep data safe and how.
Check if your business is ready. Takes 3 minutes. Visit saralprivacy.com/assessment
“An agency's real privacy risk often lives in its tool stack.”
Free — takes 3 minutes
Answer a few simple questions. Get your free Readiness Score — sent to your email or WhatsApp.
Check My Readiness →Take our free 3–5 minute industry assessment to find out your compliance risk level.
Take Free Assessment →Free Download
The Complete DPDPA Compliance Guide
Plain English. Everything your business needs to understand the DPDP Rules 2025 — written for founders, not lawyers. Now in 7 Indian languages.
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Privacy Notice, Consent Language, Data Inventory, DSR SOP, Vendor Register. Delivered free to your email.
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